Afari

WHO WE ARE

Rooted in tradition and refined by science

In a continent recognised for its rich heritage of traditional healers, and its wealth of naturally restorative elements and biodiversity, we embarked on a journey to find an indigenous botanical with regenerative skin benefits.

A great synthesis between female harvesters in rural Limpopo and ground-breaking scientific research led to the discovery of Bulbine frutescens, a small shrub indigenous to the dry valleys of Southern Africa. Used by generations of traditional healers as a remedy for skin injuries thanks to the soothing, anti-inflammatory effect of the sap.

Recent scientific research has shown the plant has a lot more to offer; the sap has clinically proven benefits in the stimulation of collagen synthesis, a fundamental process in maintaining skin’s healthy, youthful-looking appearance.

At the heart of Afari skincare is Bulbine frutescens.